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software product management
Software product management is the process of managing software that is built and implemented as a product, taking into account life-cycle considerations and generally with a wide audience. It is the discipline and business process which governs a product from its inception to the market or customer delivery and service in order to maximize revenue.〔Christof Ebert (2009). ( "Software Product Management" ) in: Crosstalk, Vol. 22, No. 1, pp. 15-19, Jan. 2009.〕 This is in contrast to software that is delivered in an ''ad hoc'' manner, typically to a limited clientele, e.g. service.
==The need for software product management==
To develop, sell and support a successful software product a business needs to understand its market, identify the opportunity, develop and market an appropriate piece of software. Hence the need for product management as a core business function in software companies.〔Christof Ebert (2007). ("The Impacts of Software Product Management" ) in: The Journal of Systems and Software. ISSN: 01641212, Volume 80, Issue 6, pp. 850-861, June 2007〕
Hardware companies may also have a need for software product management, because software is part of the delivery: for example when providing operating systems or software embedded in a device.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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